Form Leads
Performance-based campaigns where you only pay for qualified leads that meet your criteria.
OUR SERVICES
More than leads. Real opportunities.
Qualified prospects, delivered in real time. Every campaign is built around your ideal customer, with attribution you can actually follow.
CUSTOMER ACQUISITION / BUILT AROUND YOUR SALES TEAM
A qualified lead starts with a shared definition.
Affs Space combines paid media, organic search and verified marketing partners to generate form and phone leads. Before a campaign launches, we define the customer, geography and qualification requirements with you. Pricing and delivery are built around those criteria and your sales workflow.
WHAT GOES INTO YOUR CAMPAIGN
Quality from first touch to follow-up.
Acquisition, qualification, routing and reporting belong to one process. Each gives your team a clearer view of the opportunity.
Phone Leads
Inbound call campaigns connecting you directly with prospects ready to convert.
Lead Qualification
Strict quality standards ensuring leads meet your target demographics and intent signals.
Real-Time Delivery
Leads delivered instantly to your CRM or call center with full attribution data.
Performance Reporting
Detailed analytics on lead volume, quality scores, conversion rates, and ROI.
Quality review
Review leads against agreed campaign criteria, with replacement or credit terms defined for your campaign.
STRUCTURED FOLLOW-UP
Form leads
Verified submissions from people requesting information about your services. A good fit for inside sales teams with a structured follow-up process and the capacity to respond quickly.
- Campaign-specific qualification questions
- Contact and attribution data
- CRM or agreed delivery integration
- Quality review against your criteria
LIVE CONVERSATIONS
Phone leads
Inbound calls connect interested prospects with your team directly. Useful when a conversation is the next step, including home services, healthcare and professional services.
- Live inbound inquiries
- Service and geography targeting
- Delivery aligned with answering capacity
- Agreed call qualification criteria
FROM PLAN TO PERFORMANCE
A clear path from brief to delivery.
Confirm the details that matter to your sales team before the first lead arrives.
Define Criteria
Tell us your ideal customer: geography, demographics, intent signals, and qualification requirements.
Set Pricing
We agree on cost per lead or per call based on your criteria and market competitiveness.
Launch Campaigns
Our marketing partners and in-house teams begin generating leads matching your specifications.
Receive Leads
Qualified leads delivered in real-time via your preferred method—API, email, SMS, or phone transfer.
A LITTLE MORE CLARITY
Lead generation: your questions, answered.
What's the difference between form leads and phone leads?
Form leads deliver verified submissions from prospects requesting information. Phone leads deliver live inbound calls from prospects actively seeking your services. Phone leads typically have higher intent but cost more per lead. Most advertisers use both based on their sales process.
How do you ensure lead quality?
Qualification can include targeting criteria, landing-page questions, phone verification for relevant campaigns and post-delivery review. Agree on the criteria and any replacement or credit terms before launch.
What industries do you generate leads for?
We specialize in home services (HVAC, plumbing, electrical, restoration), healthcare (telehealth, GLP-1, wellness), financial services (insurance, loans, tax relief), and insurance agent recruitment. Each vertical has specific compliance and quality requirements we've mastered.
How are leads delivered?
Leads can be delivered via real-time API integration to your CRM, email notifications, SMS alerts, or direct phone transfer for phone leads. We configure delivery to match your sales workflow and response time capabilities.
YOUR NEXT CHAPTER STARTS HERE
There’s more
space to grow.
An ambitious brand. A brilliant marketing partner.
Wherever you’re coming from, let’s move forward together.